Most Companies Have Social Media Strategies
Three-quarters of companies currently have a social media marketing strategy, according to a new study from King Fish Media, Hubspot and Junta 42. (more…)
View ArticleSamsung Receives High Appliance Approval
Laundry and kitchen appliances from Samsung received high consumer ratings in recent [pdf] J.D. Power and Associates studies. (more…)
View ArticleQ2 Radio Ad Revenue Grows 6%
Total US radio ad revenue grew 6% in Q2 2010 compared to Q2 2009, according to [pdf] the Radio Advertising Bureau. (more…)
View ArticleMinors Text 90 Times as Much as Seniors
The number of messages juveniles younger than 18 text in an average month is about 90 times the total of seniors 65 and up, according to new data from The Nielsen Company. (more…)
View ArticleMarketers Educate via Video
Video is well-used by marketers, mostly for educational purposes, according to a new study from King Fish Media, Hubspot and Junta 42. (more…)
View ArticleLabor Day Travel Rises 10%
Labor Day-related travel is expected to increase 9.9% in the US this year compared to 2009, according to new data from the American Automobile Association (AAA). (more…)
View ArticleLTE Subscribers to Reach 300M
By 2015, there will be more than 300 million subscribers on long term evolution (LTE) mobile broadband networks, according to a new white paper from Juniper Research. (more…)
View ArticleTotal Communications Spend to Reach $1.41T in 2014
Total communications industry spending is on pace to increase 3.5% in 2010 and post a compound annual growth rate (CAGR) of 6.1 percent in the 2009-2014 period to $1.416 trillion, according to private...
View ArticleMSN Search Share Grows 51% Annually
For the second straight month, MSN/Windows Live/Bing Search grew its share of the US search market by about 50% annually, according to data from The Nielsen Company. (more…)
View ArticleBrits Send Most Texts
Ninety percent of UK mobile subscribers sent at least one mobile text message in June 2010, according to new MobiLens data from comScore. (more…)
View ArticleOut-of-Home Beverage Market Bubbles
Nine in 10 US consumers purchased a non-alcoholic beverage away from home in the last month, according to a new survey from Technomic. (more…)
View ArticleQ2 OOH Ad Revenue Grows 4%
Out of home (OOH) advertising industry revenue jumped 3.6% in Q2 2010 when compared with the same period in 2009, according to figures released by the Outdoor Advertising Association of America (OAAA)....
View ArticleAmericans Focus on Wealth, Weight
Given the choice, most Americans would rather be richer and thinner than smarter and younger, according to the results of a new Adweek Media/Harris Poll. (more…)
View Article‘Behind the Curve:’ Week Ending August 27, 2010
Below are some links to recent research news, studies and lists from the collection of items that MarketingCharts didn’t get to writing up this week, but still may be worth a peek: (more…)
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