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Dec. CPG Dollar Sales Flat
Following flat year-over-year performance in October 2010, and a roughly 2% November 2010 increase, US private label CPG dollar sales remained flat in December 2010, according to data from The Nielsen...
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6 in 10 Obese Americans Resolve Weight Loss
Approximately six in 10 obese Americans (59%) and morbidly obese Americans (62%) have resolved to lose weight in 2011, according to results of a new Harris Poll. These percentages help skew the overall...
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Close to Half of US Mobile Subscribers Use Mobile Media
In December 2010, nearly 47% of mobile subscribers in the US were mobile media users (browsed the mobile web, accessed applications, downloaded content or accessed the mobile Internet via SMS), up...
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Online Merchants Improve Fraud Management
For the second consecutive year, North American online merchants improved their fraud management performance in 2010, according to the CyberSource 2011 Online Fraud Report. In 2008, online fraud hit an...
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Mobile Music to Generate $5.5B in ’15
Music consumed on mobile handsets will globally generate $5.5 billion annually in 2015, according to a new white paper from Juniper Research. This represents a 77% rise from $3.1 billion from 2010....
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1 in 3 Seniors in Developed World Ready for Retirement
Across broad global regions, those aged 60 and up facing retirement in the more developed regions are more positive about their prospects than those in emerging regions, according to a new study from...
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Mobile SocNet Use Grows
Social networking is among the fastest-growing US mobile categories by total audience, according to a new report from comScore. Data from “The 2010 Mobile Year in Review” indicates social networking...
View Article‘Behind the Curve:’ Week Ending Feb. 25, 2011
Below are some links to recent research news, studies and lists from the collection of items that MarketingCharts didn’t get to writing up this week, but still may be worth a peek: (more…)
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Q4 Retail E-commerce Sales Hit $44B
Adjusted Q4 2010 US e-commerce sales increased 5.6% from Q3 2010, according to new estimates from the US Census Bureau. Adjusted for seasonal variation but not for price changes, US retail e-commerce...
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Wealthiest Americans Dramatically Increase Income
A huge share of US economic growth during the past 30 years has gone to the top one-hundredth of 1 percent of the wealthiest Americans, who now make an average of $27 million per household, according...
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US Gains on EU5 in Smartphone Adoption
Comparisons of the growth of the US smartphone install base and EU5 smartphone install base during 2010 show the US making gains, according to a new report from comScore. Data from “The 2010 Mobile...
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North Dakota, DC Best 2010 Job Markets
North Dakota and the District of Columbia were the two best US job markets in 2010, according to new Gallup Job Creation Index data. More than half of the 10 best job markets in 2010 were in energy-...
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Retail Email Shows YOY Spike in Feb.
The top online retailers sent each of their subscribers 2.9 promotional emails on average during the week ending Feb. 25, 2011, according to Chad White, research director at Responsys and author of the...
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More than Half of Mobile Owners Play Games
More than half (52%) of 2,425 US and UK mobile phone owners surveyed have played a game on a mobile phone at some time in the past, according to [pdf] a new report from casual video game provider...
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Top Viral Videos – Feb. 2011
Ads that originally aired during the 2011 Super Bowl and videos featuring autos were heavily featured in the list of the 10 most-shared online videos tracked by Unruly Media during February 2011. In...
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Oscar Celebrity Endorsements Jump 500%
Nearly one in four ads shown during the February 27, 2011 Academy Awards (Oscar) broadcast featured a celebrity endorsement, according to [pdf] the Ad Gauge from media licensing company GreenLight....
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Global DOOH Revenue Expected to Rise 17%
Global digital-out-of-home (DOOH) advertising revenue, which climbed 16.3% from $5.56 billion in 2009 to $6.47 billion in 2010, is expected to climb another 16.9% to $7.56 billion in 2011, according to...
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Consumers Plan to Save, Pay Debt with Tax Refunds
The two most popular plans US consumers have for their tax refunds this year are putting the money into savings and using it to pay down debt, according to the National Retail Federation (NRF) 2011 Tax...
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Most Mobile Gamers Play Weekly or More
An 84% majority of mobile gamers in the US and UK play mobile games at least once a week, according to [pdf] a new report from casual video game provider PopCap Games and Information Solutions Group...
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Union, Business Favorability Near Record Low
US favorability ratings for labor unions remain at nearly their lowest level in a quarter century with 45% expressing a positive view, according to new data from the Pew Research Center. Yet the public...
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