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Many High Schoolers Uninformed, Concerned about College Finances
Many US high school students are uninformed, underinformed and/or concerned about the cost of college and financial aid, according to a recent survey by the non-profits WKCD (What Kids Can Do) and the...
View ArticleConsumer Troubles Grow
An increase in financial troubles reported by US consumers may negatively affect spending this month, according to the December 2010 Consumer Reports Index. (more…)
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Retailers Average 4.6 Emails Week of Dec. 10
Major online US retailers sent a new record average of 4.6 promotional emails during the week ending December 10, 2010, according to according to Chad White, research director at Responsys and author...
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Youth Influence Entertainment Spending
Roughly four in 10 US consumers ages 8-24 will personally buy or influence the purchase of entertainment/sporting event tickets in the next month, according to [pdf] a new study from Harris...
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Economic Confidence Deteriorates
Economic confidence is deteriorating sharply among Americans, according to new Gallup Poll data. Gallup’s Economic Confidence Index averaged -31 over the first two weeks of December, fully offsetting...
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Green Monday Gets 12% Greener
“Green Monday” (the second Monday in December when online spending has historically tended to peak), reached $954 million in spending, representing a 12% year-over-year increase from $854 million on...
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Non-gaming Use of Consoles Common
Video game consoles are being used for purposes other than gaming by high percentages of owners, according to new data from The Nielsen Company. As expected, most owners of Microsoft Xbox 360, Sony...
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Android Top New Smartphone App Platform for ’11
A leading 29% of smartphone application publishers say they will begin supporting the Android platform next year, according to the Millennial Media November 2010 Mobile Mix report. This outdistances...
View ArticleTop 10 Health & Medical Information Websites – November 2010
Note: The Experian Hitwise data featured is based on US market share of visits as defined by the IAB, which is the percentage of online traffic to the domain or category, from the Hitwise sample of 10...
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Oct. CPG Private Label Dollar Sales Stay Flat
Private label CPG dollar sales remained essentially flat, while unit sales fell 3.1%, during the four-week sales period ended October 30, 2010, according to research firm The Nielsen Company. In...
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8 in 10 Consumers Still Holiday Shopping
Eighty-four percent of US consumers say they have not yet wrapped up their holiday shopping, according to the latest American Express Spending & Saving Tracker. Survey data indicates holiday...
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LGBT Adults Show More Environmental Concern
As all Americans consider their environmental attitudes, lesbian, gay, bisexual and/or transgender (LGBT) adults, especially, express personal commitment to pro-environmental issues, according to a new...
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Microsoft Loses Some Search Gains
Microsoft sites, which have recently shown impressive month-over-month growth in core and explicit search queries, backslid a bit in November 2010, according to new comScore qSearch data. In...
View Article‘Behind the Curve:’ Week Ending Dec. 17, 2010
Below are some links to recent research news, studies and lists from the collection of items that MarketingCharts didn’t get to writing up this week, but still may be worth a peek: (more…)
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3 in 5 Americans Say Family Most Important Part of Holidays
Almost three in five Americans (58%) say the one thing they most look forward to with the holidays is spending time with family and friends, according to a new Harris Poll. This dwarfs all other...
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Vevo, AOL Make Strong Online Video Showing
Online video network Vevo and ISP AOL were the third- and fourth-ranked US online video properties by unique viewer in November 2010, according to comScore VideoMetrix data. Vevo, with 50.3 million...
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Older SocNet Use Dramatically Rises
While overall social networking use by online American adults has grown from 35% in 2008 to 61% in 2010, the increase is even more dramatic among older adults, according to new data from the Pew...
View ArticleTop 10 Family Websites – November 2010
Note: The Hitwise data featured is based on US market share of visits as defined by the IAB, which is the percentage of online traffic to the domain or category, from the Hitwise sample of 10 million...
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Dec. New Vehicle Sales Strong
The December 2010 US new-vehicle retail sales pace is significantly beating expectations, according to new data from J.D. Power and Associates. December 2010 new-vehicle retail sales are expected to...
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US Consumer Satisfaction Hits Year Low
Seventeen percent of Americans say they are satisfied with the way things are going in the US at this time, the low point in a year when satisfaction levels generally have been in the 20% range,...
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