Smartphone Owners Misunderstand 4G
Most US smartphone owners do not understand the current state of 4G (fourth generation) mobile phone technology, according to research by Compete. (more…)
View ArticleTop 10 TV Websites – March 2010
Note: The Hitwise data featured is based on US market share of visits as defined by the IAB, which is the percentage of online traffic to the domain or category, from the Hitwise sample of 10 million...
View ArticleTop 10 Health & Medical Information Websites – March 2010
Note: The Hitwise data featured is based on US market share of visits as defined by the IAB, which is the percentage of online traffic to the domain or category, from the Hitwise sample of 10 million...
View ArticleWeak ’09 Drives Strong March ’10 Sales Results
Poor U.S. retail industry performance in March 2009 helped drive positive year-over-year sales growth in most retail sectors, according to MasterCard Advisors‘ Spending Pulse. (more…)
View ArticleMagazine Ad Revenues, Pages Fall in Q1 2010
Ad pages also declined in Q1 2010 compared to Q1 2009, falling 9.4%, according to the Publishers Information Bureau (PIB). (more…)
View ArticleMonthly Location-based Video Ads Hit 237M
An estimated 237.4 million location-based video ads were displayed to adult audiences each month in the last four months of 2009, according to a new report released today by The Nielsen Company. (more…)
View ArticleAmericans Conduct More Core Searches in March
Americans conducted 15.4 billion core searches in March 2010, a healthy 6.2% increase from 14.5 billion the previous month, according to comScore qSearch data. (more…)
View ArticleTop 10 Family Websites – March 2010
Note: The Hitwise data featured is based on US market share of visits as defined by the IAB, which is the percentage of online traffic to the domain or category, from the Hitwise sample of 10 million...
View ArticleJob Growth Aids Consumer Spending Index
Improvements in the job market and a reversal in rising tax rates caused the Deloitte Consumer Spending Index to rebound in March 2010, following three straight months of decline. (more…)
View ArticleAmericans Watch 28.1B Online Videos in Feb. ’10
Americans watched 28.1 billion online videos in February 2010, according to the comScore Video Metrix service. (more…)
View ArticleCoupon Redemptions Grow 27%
Following a leveling-off period from 2006-08, coupon redemptions grew by 27% in 2009, according to analysis by The Nielsen Company. (more…)
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Google Page Indexing Creates Leads
The more pages a company has indexed by Google, the more leads it will generate, according to research by internet marketing firm Hubspot. Incremental Indexed Pages Can Cause Double-digit Lead Growth...
View ArticleTop 10 Politics Websites – March 2010
Note: The Hitwise data featured is based on US market share of visits as defined by the IAB, which is the percentage of online traffic to the domain or category, from the Hitwise sample of 10 million...
View ArticleConsumer Economic Difficulties Persist
Consumers are experiencing increased economic difficulties even as the employment picture improves, according to the April 2010 Consumer Reports Index. (more…)
View ArticleTV, Online Ad Revenues Drop 12%
Total US TV and online advertising revenues dropped 12% in 2009, although online revenues independently grew, according to research from The Yankee Group. (more…)
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Smartphones Key to Mobile Gaming Growth
Rising smartphone adoption rates show promise for the mobile gaming industry to reverse declining participation rates, according to data from comScore. Feature Phone Users Drive Overall Mobile Gaming...
View ArticleBigger Business Blogs Better Lead Bringers
Business blogs begin generating significantly more leads when they have a median of 24 or more articles posted, according to research by internet marketing firm Hubspot. (more…)
View ArticleUS Ad Spending to Rise 3%
US ad spending will rise by 3%, including revenues from the Olympics and spending on elections, to $164.5 billion, according to Magna (via MediaPost). (more…)
View ArticleBehind the Curve: Week Ended April 16, 2010
Below are some links to recent research news, studies and lists from the collection of items that MarketingCharts didn’t get to writing up this week, but still may be worth a peek: (more…)
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