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Promotional Email Volume Falls 25% Week after Xmas
Top online retailers sent each of their subscribers 3.1 promotional emails on average during the week ending Dec. 31, 2010, according to Chad White, research director at Responsys and author of the...
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TV Media Paces 2010 Ad Recovery
Television media continued to pace the 2010 advertising recovery during the first nine months of the year, according to data released by Kantar Media. While overall TV ad revenues grew 10.5% from the...
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Teens Send/Receive 3,700 Monthly Texts
US mobile phone owners age 13-17 send and receive an average of 3,705 texts per month, according to new data from The Nielsen Company. This is more than double the next-highest average number of texts...
View Article‘Behind the Curve:’ Week Ending Jan. 7, 2011
Below are some links to recent research news, studies and lists from the collection of items that MarketingCharts didn’t get to writing up this week, but still may be worth a peek: Software Will Take...
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Nov. Private Label Dollar Sales Slightly Climb
Following flat year-over-year performance in October 2010, private label CPG dollar sales rose almost 2% in November 2010, according to data from The Nielsen Company. Meanwhile, private label CPG unit...
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RIM Continues Losing Smartphone Share
Although RIM Blackberry maintained a healthy lead in US smartphone share in November 2010, it continued a pattern of losing share, dropping 11% from 37.6% in August 2010 to 33.5%, according to comScore...
View ArticleBest Selling Books of 2010
The list of the top 10 best-selling books of 2010 from Barnes & Noble and the list of overall top 10 best-selling books from Amazon.com (including Kindle) demonstrate some significant differences...
View ArticleTop 10 Automotive-Classifieds Websites – December 2010
Note: The Experian Hitwise data featured is based on US market share of visits as defined by the IAB, which is the percentage of online traffic to the domain or category, from the Hitwise sample of 10...
View ArticleTop 10 Health & Medical Information Websites – December 2010
Note: The Experian Hitwise data featured is based on US market share of visits as defined by the IAB, which is the percentage of online traffic to the domain or category, from the Experian Hitwise...
View ArticleTop 10 Auto Manufacturer Websites – December 2010
Note: The Experian Hitwise data featured is based on US market share of visits as defined by the IAB, which is the percentage of online traffic to the domain or category, from the Experian Hitwise...
View ArticleTop 10 Broadcast Media Websites – December 2010
Note: The Experian Hitwise data featured is based on US market share of visits as defined by the IAB, which is the percentage of online traffic to the domain or category, from the Experian Hitwise...
View ArticleTop 10 Community-Based Organization Websites – December 2010
Note: The Experian Hitwise data featured is based on US market share of visits as defined by the IAB, which is the percentage of online traffic to the domain or category, from the Experian Hitwise...
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Biz Spending Leads Travel Recovery
The travel sector shows signs of a positive upswing when looking at Q3 2010 compared to Q3 2009, according to a recent report from American Express. “Spend Sights Report Travel Industry” indicates...
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Americans Hold Steady Views on Standard of Living
Americans’ perceptions of whether their standard of living is getting better or getting worse were fairly steady throughout 2010, according to new Gallup data. Gallup Daily tracking in December 2010...
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Fewer Americans Go Green
American adults overall are now less likely than they were in the summer of 2009 to hold certain “green” attitudes and engage in various environmentally-friendly activities, according to results of a...
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3 in 10 Consumers Plan 4G Purchase
Almost three in 10 US consumers surveyed said they were planning on buying a 4G device within the next 12 months, according to new data from The Nielsen Company. While there’s not yet data to suggest...
View ArticleTop 10 Family Websites – December 2010
Note: The Experian Hitwise data featured is based on US market share of visits as defined by the IAB, which is the percentage of online traffic to the domain or category, from the Experian Hitwise...
View ArticleTop 10 Games Websites – December 2010
Note: The Experian Hitwise data featured is based on US market share of visits as defined by the IAB, which is the percentage of online traffic to the domain or category, from the Experian Hitwise...
View ArticleTop 10 House and Garden Websites – December 2010
Note: The Hitwise data featured is based on US market share of visits as defined by the IAB, which is the percentage of online traffic to the domain or category, from the Hitwise sample of 10 million...
View ArticleTop 10 Investment/Finance Websites – December 2010
Note: The Experian Hitwise data featured is based on US market share of visits as defined by the IAB, which is the percentage of online traffic to the domain or category, from the Experian Hitwise...
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